AS-TV is the local television station that operates under the license granted to the company UNDA MIRABIS from Bistrita.
It was the first television that entered the houses of the people of Bistrita, on April 11, 1999, as a local private television station, then belonging to SC ARD-SAT SA.
In its 19 years of existence, AS-TV has managed to expand and be received by almost all cable television operators in the county, covering over 90% of it. The list of localities where we are received by the cable television operators RCS & RDS, NEXTgen, UPC, and other smaller operators, can be consulted on their websites.
AS-TV broadcasts daily 10 hours from Monday to Friday and 8 hours on Saturdays and Sundays, programs - own production, between 12-23, having an agreement for real-time retransmission of the program of the television station NEPTUN TV Constanţa, when we do not broadcast programs own (between 23-12).
The management of the company is provided by Mihai Rotaru, the majority shareholder of the company and a steering committee consisting of shareholder-Matilda Rotaru, manager - Cristian Berari, technical director- Dinu Neagoş.
The editorial team of the JOURNAL, the most important informative show, consists of 2 reporters Monalisa Lucia Chiş and Raimond Petruț, respectively 3 image operators: Cornel Ciocan, Dan Pînzariu and Cristian Popa, and directed-edited by Ciprian Ianuș and Cristian Avram. The show is directed and edited by Ciprian Ianuş and Cristian Avram.
Our filmmakers, all with higher education, have managed to win, through professionalism, a large audience, which brings good and very good audiences in each prime-time time segment: IMPACT and WHERE IS THE TRUTH? with Cristian Berari, FIRU-N PATRU and IMPACT with Simona Bozbici, IRON POLITICS and MY EUROPEAN VILLAGE with Dorin Arsinte, TODAY WE CELEBRATE AND AT THE SOURCE OF SINGING AND WISHING with Menuţ Maximilian, THE NAMED SHOW with CONEX Name, MONEY SPEAKS with Violeta Păştean, POPIC'S RELATIONSHIPS with Ionaş Pop, RELIGIOUS NEWS with Alexandru Vidican, LIGHT LIGHT with Nicolae Feier, POV 21 with Gavril Urs, THE CROWN OF FOLKLORE with Mărioara Sigheartău, BEYOND THE WATER ETC with Vasile Duda and, last but not least, the various columns broadcast immediately after the JOURNALS from 18 and 22,
Our shows are specially designed to be watched by a diverse audience, those that have established themselves over time being especially social, with live telephones, the folk anniversary, health, religious and tourist but also more recently income on the grid.
At AS-TV, the most important factor is the specialization of employees, which is why we managed to have over 52% of the preferences of viewers in the county, with 25,000 unique viewers, weekly, according to the latest opinion poll, conducted by the Swiss company GOLDBACH MEDIA, at the command of a number of 22 local televisions in Romania. Moreover, according to an opinion poll conducted by PD-L before the 2011 local elections, we ranked comfortably in the first place, with over 42% of viewers' preferences, compared to the second-ranked that obtained, according to the same poll, a percentage of only 9% of viewers' preferences; according to another opinion poll, conducted at the request of PSD, AS-TV is also in the first place, with 52% of viewers in the county. AS-TV employees and collaborators have,
AS-TV passed to the chapter of achievements, in 2008, the completion of the investment regarding the privately-owned building, located in the Historical Center of Bistriţa municipality, on Nicolae Titulescu street, no. 19, which brings together all the editorial activity and transmission from a modern studio but also the managerial activities. Investments of over 150 thousand euros, through two European projects, have brought that extra reliability in the quality of sound and image that we bring to the air.
In terms of advertising, surprisingly, after the appearance of other local television stations, AS-TV managed to attract customers, who, on their own initiative, chose the services of our television station, after comparing the quality of our programs with those of other local televisions.
AS-TV slogan “This is your television! “It has been a brand since 2008, a trademark registered with OSIM (State Office for Inventions and Trademarks) and is considered by us an obligation, which honors us, namely to bring to the attention of the public in the county the local events, which is on the first place in the preferences of any television audience. Another important achievement is the modernization of our own website, through which, on the internet, all over the world, the programs of our television station can be watched live and archived, at any time, by accessing www.as-tv.ro